Art-Branding & Creative Placemaking: A Distinctive One-Time Seminar for Artists, Arts Advocates, Entrepreneurs, Business Executives, Community Leaders. With the Support of the Austrian Consulate and the Austrian Chamber of Commerce
Calling on artists to enhance the presence, profile and performance of businesses is nothing new. Nor is promoting the arts as an economic as well as a cultural driver for communities.
According to a study by the National Endowment for the Arts and the US Conference of Mayors, the arts account for approximately one-fifth nowadays of all economic growth and activity. And arts-related economic activity, according to various studies, surpasses even the construction industry.
But how can it actually work with measurable success for individual artists as well as for the greater community along with specific businesses?
Even though the National Endowment for the Arts has poured over $40 million in the past five years into what are known as “creative placemaking” projects in over 200 communities across all 50 states, critics increasingly are asking what there is to show for all this funding, or how it benefits actual artists, let along improving the quality of art itself in America.
Enter the Burn-In Gallery and Think Tank out of Vienna, Austria. Burn-In, which already has an impressive track record throughout Central Europe of taking the arts into both public spaces and corporate workplaces in ways which would make American arts advocates and community developers envious, is looking to make connections and develop strategic partnerships in America.
Taking a cue from Gustav Klimt and the Vienna Secession, which at the turn of the twentieth century transformed the capital of the Hapsburg empire from an artistic backwater into the proving ground of modernism, Burn-In has a simple formula: art is what it’s ultimately all about – period!
In co-operation with the Global Art & Ideas Nexus (GAIN) (www.global-arts-ideas.com) through its Firewires initiative (www.firewires.net), a consortium of universities and public arts advocates that grew out of the Impact Arts initiative in York, Pennsylvania, Burn-In will be conducting a series of so-called “Ignite” seminars for artists, community leaders, entrepreneurs, and business executives aimed at “changing the conversation” and offering more effective strategies for arts development in urban environments.
The Burn-In tours and the “Ignite” seminars have the endorsement of the Austrian consulate and the Austrian national Chamber of Commerce.
Scheduled seminars are as follows: Monday, November 9. University of Denver, Denver CO 80210, 7-9:30 p.m.; Friday, November 13, 7-9:30 p.m., The Edge 166 Artspace, 2425 W. Parker Rd., Carrollton TX 75010 (Dallas-Fort Worth Metroplex); Saturday, November 14, The Nault Midtown Fine Art Gallery, 816 N. Walker Ave., Oklahoma City OK 73102, 1:30-4 p.m.
The seminar is free and open to the public. Please register in advance and online at http://firewires.net/ignite-seminars.html.
Submitted by Carl Raschke. Email: firstname.lastname@example.org